Bugatti is stylish, modern men's fashion for work and leisure. It exudes exclusivity, luxury and elegance. The comprehensive, all-encompassing collections include sporty clothing for leisuretime, elegant business ensembles, jeans, accessories and shoes, enabling an individual mix of styles and standing for the diversity of Europe. English chic, French elegance, German integrity, Scandinavian nonchalance and Italian temperament are united in the fashion by Bugatti. Bugatti fashion for men is available in the classic colours of black, grey and brown as well as in the latest season's trend colours, allowing for a versatile interplay of colours and styles and leading to combinations ranging from classic to trendy.
Brand philosophy The passion for fashion is omnipresent at Bugatti. Modern zeitgeist and tradition are combined and primarily reflected in the fashion's forms of expression. Yet Bugatti also demonstrates a development spirit. The company is working closely with Gore-Tex to meet the high demands made of its designs and functionality. This has led to the creation of new, innovative materials for the Bugatti fashion for men. This is not only used in functional leisurewear but also in business suits and shirts.
History The Bugatti label is part of the Brinkmann family company, which was established back in 1947. The market breakthrough came with quilted jackets in 1980. Today Bugatti enjoys international success and is synonymous with the European attitude to life. Although Bugatti is a German fashion company, it bears an Italian name. The company actually owes its name to chance: while flicking through a Milanese telephone directory, former marketing manager Klaus-Jürgen Möller came across the name Bugatti. He liked it so much that he decided to use it for the newly-established label.