Brax stands for confident style and comfort, catering to customers' individual needs with a total of five independent brands. The Brax brand offers feel-good clothing made from exclusive materials, meaning that you will be comfortably dressed in your leisure time with the feel-good clothing by Brax exuding a touch of luxury. The Eurex by Brax brand is a trouser collection for men offering the perfect fit; Raphaela by Brax is the equivalent for women. Both brands provide perfect-fit trousers with high wear comfort and the optimal fit. Men and women with high demands will discover comfortable fashion by Brax such as trousers, jackets, pullovers and tops in the Brax shop.
Brand philosophy At Brax, the focus is on providing the optimal fit and top-quality workmanship. This and the use of modern materials form the basis of Brax' international success. The company is also among the leading fashion manufacturers when it comes to the development of innovative working methods and production techniques. Thus Brax has developed an innovative dying process, which protects black, brown and dark blue clothing from bleaching, for example. Trousers and jeans then bear the "perma black by BRAX" seal.
History Up until 1972, the company whose name is derived from the Latin word for trousers, "braka", was a specialist for men's trousers. Besides trousers for men and women, Brax today also produces golf and trekking fashion in addition to knitwear, men's shirts, women's blouses and jackets. The company brands are Brax feel good, Eurex, Raphaela, Brax Golf and Brax Active.